R
E S E A R C H
Interviewing
users,
focus groups and observation
Working together with experts
in the field
Using
relevant literature and synthesising it
Problem definition, in-depth analysis and
brief writing
C O N C E P T G E N E R A T I O N
Brainstorming
Sketching
and Story-Telling
to explain concepts
Lateral
thinking
Ability
to generate both Service
and Product Ideas
D E V E L O P M E N T
Use
of Co-Design
methods during the design process
Strategic
and holistic
thinking
Multidisciplinary
working
S E L E C T I O N & R E F I N E M E N T
Concept
selection and
use of evaluation matrix
Prototyping of
services,
touchpoints
and physical
objects
Testing
of ideas and principles
Creation of business plans
C O M M U N I C A T I O N
Adobe:
Photoshop,
Illustrator,
Premiere
( 7 mb video )
InDesign
( Wir Hier Mag PDF )
3D
CAD: Rhinoceros,
Form Z, AutoCAD 2000
Macromedia:
Flash
( 6mb ), Director, Dreamweaver
Excellent
written communication skills
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